TOM HUSSEY Photography: A Perspective on the Possibilities of AI

AI has become an all-consuming topic in advertising lately, with discussions revolving around how to utilize it and/or how to address its implications. Personally, I’m treating AI as a new tool with fresh possibilities for my work.

Recently, I decided to experiment with a new bit of AI software that generates an entirely new face, matching the look and feel of the original photograph.

Within 10 minutes, I successfully crafted a completely "new person" using AI. I selected the ethnicity, age, hairstyle, hair color, eye color, expression, and more, creating a new face that doesn't exist in reality, yet matches the mood of my original image impeccably.

In my opinion, the AI used here introduces two advancements. First, the face I created is not that of an actual living person, and second, the speed and accuracy at which this transformation occurred is truly astounding. Traditional methods would have entailed photographing a different person (ensuring a close match in terms of pose and lighting), and then meticulously retouching the new head onto the existing image to achieve a seamless and believable result. As many of you can likely relate, this conventional approach would have consumed far more than the ten minutes I spent crafting the "after" image in the examples below.

As I delve deeper into the realm of AI, my experience in its applications continues to grow. This newfound expertise enables me to harness AI as a valuable tool in my image making. By immersing myself in its intricacies and pushing the boundaries of what is achievable, I have developed a profound understanding of how AI can augment and elevate various aspects of my work.

The transition from film to digital photography had a profound impact on my creative process, as images showed almost immediately allowing for creative changes in almost real time. The swift emergence of images empowered me with newfound efficiency and inspiration, transforming the way I approached my craft.

Similarly, embracing AI is again expanding my horizons, igniting a fresh wave of inspiration utilizing these new tools to create images. I’m truly inspired and am now approaching my work with renewed passion and innovation. See more of Tom’s stories and client work at his site. And follow Tom for his latest updates @tomhusseyphotography.

Scott Montgomery Goes Back in Time

There is a feeling about walking into an old house or building. Scott Montgomery didn’t teleport or time travel this summer, but he did step back in time with a new series of stunning images where the lead character is a clothing factory over 100 years old.

“The tactile density of items and stuff at first is unnerving. It’s a visual hurricane to stand in, and yet felt as welcome and safe as grandma’s house,” as Scott describes the busy industrial space he chose to capture. The initial challenge for him was to make solid compositions out of the chaos—wide angle, deeply layered complex compositions of the space. Next was to honor the highly skilled workers who treat each other like family. And last was to show the details, the intricate sculpture and design of the tools and machines that have served these artisans so well for a generation or more. We are drawn into this tough manufacturing landscape, and there is beauty in the resilience, dedication and precision of a job well done.

See more work at Scott’s site and follow him @scott_mont for his latest updates on this project and others.

Executive Producer Patty Hussey Launches The Production Party

We are thrilled to share the vision of talented Executive Producer Patty Hussey for her latest venture, The Production Party, a premiere storytelling engine dedicated to bringing concepts to life. With over 25 years of experience in the stills and motion production industry, Patty brings a wealth of experience in art buying, creative direction, marketing communications, casting talent, crew coordination and scouting locations to The Production Party.

Patty aims to cultivate collaborations not only with Tom Hussey, but also with a curated group of innovative creatives including photographers and directors. “In alignment with Doug Truppe Represents’ objectives, I believe our synergy will be most impactful by focusing on engaging with small to medium-sized agencies and in-house creatives. Additionally, I'm excited about the potential collaborations with Doug's talented individuals when the context is right,” says Patty.

While Tom’s involvement is significant, there will be an emphasis on compelling direction with the highest production values. The Production Party is poised to take on the new and exciting challenges and evolution we are seeing in our industry today.

We are honored to have Ad Chat DFW go live with a feature article : "The Production Party Launches as Premier Production Company, Led by Executive Producer Patty Hussey." Stay tuned for more to come at The Production Party.

Jared Leeds Is a 2023 APA Photo Awards Winner

We are very proud and congratulate award-winning photographer and director Jared Leeds on winning 3rd place in the Corporate category of the 2023 APA Photo Awards. Jared won honors for his portraiture of workers he shot for UniFirst Corporation late last year. “I’m thrilled to be included among a bunch talented folks and great images.” We ditto that. See more of Jared’s work at his site and follow him @jleedsphoto for his latest updates.
.

2023 APA Photo Award winner in the Corporate category.

We Celebrate National Photography Month

It’s the lovely month of May, and we want to celebrate our photographers and all photographers who continue to create stunning imagery, make an impact and touch the intangible. Thank you to all for your remarkable work.

Tom Hussey Photography Captures the Heart and Soul of Frost Bank in New Campaign

Award-winning commercial and advertising photography studio Tom Hussey Photography recently completed a new multifaceted campaign with Frost Bank. Shot on location, Tom features Frost Bank employees and their commitment to the bank’s customer service and community involvement. Tom and his team spent several days on location in the offices, capturing candid moments of the bank employees working and supporting clients and one another. The resulting images capture the heart and soul of Frost Bank, its employees and how they care for customers. "We wanted to create a campaign that really showcased the personal touch that Frost Bank brings to its customers," says Tom. "By photographing real employees in real-life situations, we were able to capture the authentic moments that make Frost Bank special."

The campaign is out now in print, digital materials, billboards, online ads and social media content. Each image is accompanied by a tagline that reinforces Frost Bank's core values of integrity, people first, talent, grit and gumption. See more of Tom’s latest work @tomhusseyphotography and at his site.

Claudio Napolitano Presents "Misused Objects" for National Child Abuse Month

April is National Child Abuse Prevention Month. We are so proud to present this latest project from Claudio Napolitano. “Misused Objects” shows the children’s P.O.V. on common objects that should be just that, and at the same time how scary they are when used for violence. One out of three child-abuse cases reported in the U.S. involves a common object. We can help stop that. The campaign is a commitment to the prevention of child abuse and neglect by valuing children, strengthening families and educating communities. Thanks to @amigosforkids to @republicahavas for trusting Claudio with this powerful, bilingual campaign in English and Spanish. It is now being promoted on Ads of the World, Roastbrief US, AdLatina, Ads of Brands and Little Black Book USA.

See more of Claudio’s fascinating work @claudionapolitano .

Jared Leeds Is Always In Motion

Jared Leeds did an inspiring interview with @KellyMcMurray, founder of 2communiqué, about his addition of directing into the creative workflow. Now with the rapid onset of AI, we all must grapple with new challenges and think about how to move forward, explore and build on the power of imagination without fear.

Read the article here. See more new work @jleedspjhoto.

Tom Hussey Shoots Library of Lifestyle Imagery for Teladoc Health

Teladoc Health, the leading virtual healthcare company, teamed up with award-winning photographer and director Tom Hussey to create a library of lifestyle imagery that captures the spirit of virtual healthcare.

The photo and video shoot took place over several days in various locations throughout Texas, featuring diverse individuals of different ages and backgrounds. Tom’s unique ability to capture human emotion and authenticity was a perfect match for Teladoc Health's commitment to providing personalized and compassionate care to patients worldwide.

"Working with Teladoc Health was a fantastic opportunity to capture the human experience and showcase the power of virtual healthcare," says Tom . "It was a pleasure to work with such a talented and dedicated team, and I am proud of the final product."

The resulting library of images and videos is authentic storytelling with real moments showing how virtual healthcare can transform lives. From a young mother consulting with a doctor from the comfort of her home to an elderly man receiving care from across the country, these images and videos showcase the convenience, accessibility, and assurance of quality care Teladoc Health provides. The project is now being featured on AdChat DFW.

See more stories at Tom’ site and follow him @tomhusseyphotography.

We're on Our Way to LE BOOK CONNECTIONS Los Angeles 2023

Invest in Doug Truppe Represents to build your brands. Stop by and see us at at LE BOOK CONNECTIONS in Los Angeles, March 16th, 2023, 10:30AM - 7:00 PM at NeueHouse Hollywood, 6121 Sunset Blvd, Los Angeles, CA 90028.
We will be showcasing work from our award-winning photographers and directors with other leading brands, creative agencies and high-end decision makers. And please join us for Happy Hour at 5PM for more chat and creative mingling.
Save the date and don't forget to register now! Hope to see you at this great networking event.
https://lnkd.in/dTr6mdzg

Photo by Jared Leeds

TOM HUSSEY Photography Says "Let Them Eat Nothing Bundt Cakes" for New Recruitment Campaign

TOM HUSSEY, renowned award-winning commercial photographer, has announced the launch of a new project aimed at boosting employee recruitment efforts for Nothing Bundt Cakes, the popular bakery chain.

The project features a series of photographs capturing the unique work culture and atmosphere at Nothing Bundt Cakes, showcasing the brand’s commitment to its employees and highlighting the many benefits of working for the company. The images will be used in Nothing Bundt Cakes’ recruitment materials and social media channels, helping to attract top talent to the brand.

“I am thrilled to be working with Nothing Bundt Cakes on this exciting project,” says Tom . “The company has a strong commitment to its employees, and I am confident that these images will showcase the many benefits of working for the brand and help to attract top talent.”

Nothing Bundt Cakes, known for its delectable cakes and warm, inviting atmosphere, has been growing rapidly and is currently seeking to expand its team with talented individuals who share the same passion for excellence. The new project is expected to play a significant role in helping the brand achieve its recruitment goals.

The project can be seen on Tom’s website, www.TOMHUSSEY.com and social media. It is also being promoted on AdChatdfw. See more new work @tomhusseyphotography. Follow us @dougtruppe for more updates.

Nothing Bundt Cakes Recruitment Campaign.

Tom Hussey Welcomes You to the Goodness Hotel for Avocados from Mexico

The world is about to get better, especially in this Super Bowl season where great guacamole flavor comes out on top. Tom Hussey scores big with his latest promotion for Avocados from Mexico (AFM) for the Ultimate Big Game. Tom shot a multi-faceted campaign of print, video spots, digital and in store promotion with football legend Deion Sanders and his fiancée, award-winning TV and film producer Tracey Edmonds.

Welcome to the Goodness Hotel is an integrated approach combining the AFM brand with data, innovative technology and vibrant visuals in a digital hotel space to celebrate the Big Game. The power couple share their favorite “Always Good” guacamole recipes in the colorful lobby spaces and fans can interact to win big prizes. Enter a Goodies Shop with an exclusive big game swag, a Genius Music Lab to create your own jam, an Elevator to explore rooms and activities, and a “Say Avocado” station where you can snap a selfie to share with friends. Get ready and get your guac and football here. Follow @tomhusseyphotography for more new work. Follow us for news and updates @dougtruppe.

Deion Sanders and Tracey Edmonds Press Release for Avocados from Mexico.

Tom Hussey Celebrates New Life Full Gospel Community Church

The sounds of energetic religious music can be heard as TOM HUSSEY walks from the parking lot towards the entrance of the New Life Full Gospel Community Church in Dallas, Texas. This church is a pillar of the community, serving as a place of worship and a symbol of hope for its congregants.

As the doors open, you are greeted by the members, dressed in their finest, swaying and swinging with all their hearts. The pews are filled with people of all ages, from young children to the elderly, all come together to worship and be uplifted.

The service begins with a passionate rendition of “Amazing Grace.” At this point, the pastor takes the pulpit, his voice rising as he delivers a message of hope, resilience and faith. His words are powerful, drawing the congregation into a deep sense of connection with each other.

Throughout the service, there is music, clapping and the sound of tambourines and the shaking of keys in celebration of their religious morning. As the service comes to a close, music again fills the church and spills into the parking lot. Members of the congregation slowly begin to leave, but the spirit of community and belonging stay with them.

For the people of the New Life Full Gospel Community Church, this is not just a Sunday morning ritual, it is a way of life. They are proud of their heritage, proud of their faith and proud of their church. See more of their story in pictures here. Follow @tomhusseyphotography for more new work. And follow us @dougtruppe for more news and updates.

TOM HUSSEY PHOTOGRAPHY Captures Irish Charm for J.J. Corry Whiskey

TOM HUSSEY PHOTOGRAPHY takes us to Ireland to document a legendary brand. Historically distilleries in Ireland did not make Irish whiskey. Instead, they sold their new make whiskey spirit to whiskey bonders who blended, aged, bottled, and sold the finished product. That was the method for centuries until the 1930s collapse of the whiskey industry in Ireland.

Enter Louise McGuane, a twenty-year veteran of the international liquor industry and the daughter of farmers who had worked the land in western Ireland for generations — literally from a time before records were kept. Louise didn’t want to be a farmer. She did, however, want to find a way to reimagine her family’s farm. Thus, because of her, whiskey bonding was to once again thrive in County Clare.

As to the name of her whiskey, McGuane discovered there had been a very successful whiskey bonder named J.J. Corry working during the 1800s not three miles from her ancestral farm. She really liked the local history aspect, so J.J. Corry whiskey was reborn in 2012.

Louise built a Bonded Rackhouse on her farm — the only one of its kind in Ireland. To this she added a blending room and repurposed the farm’s 17th century farmhouse creating a wonderful tasting barn. Then she began sourcing spirit from all over Ireland and turning it into the fantastic whiskeys of current day J.J. Corry. J.J. Corry is a beautiful place making beautiful Irish whiskey in the old way. If you have a chance, do make it a point to visit. Sláinte!

See more images on the J.J. Corry story here. Follow us for more news and updates @dougtruppe.

Welcome to the Truppe: Jared Leeds

We live in difficult times, but we believe challenges heighten our resilience and our work. Strength as a photographer and director lies in the ability to create trust, to put people at ease so the true self can come through. Whether working with one person or a large commercial production with a crew of 30 people or more, Jared Leeds connects to people on the most basic level and they respond in kind with emotionally charged moments. Jared tells stories with empathy, intimacy and compassion— the art of living is real, propelled forward in robust imagery and motion.

Based in Boston, Jared and his team have produced campaigns with creatives all over the world. Clients as CVS, Fidelity, UPS, Vanguard, Sunovion, Stearns and Foster and many more reach out to him because he is a versatile creator, motivator and collaborator.

We are proud to welcome and present Jared’s observations, clarity and vision to you and your clients. Check out his website and follow him @jleedsphoto. See more news and updates for us @dougtruppe.

Peter Rodger Honored in 17th Annual Black & White Spider Awards

We are thrilled to share that Peter Rodger has received 5X Honorable Mention in the Advertising Category of the 17th Black & White Spider Awards. Peter continues to gain worldwide recognition for his visceral cinematic imagery capturing the soul of subjects in a non-contrived, yet observational way that makes for epic storytelling. He also never tires of embracing new technologies as with his use of Mega Pans, extremely high-res images (from 500-2500 megapixels), offering endless possibilities for branded content across all industries. See more of Peter’s latest work at his site, www.rodgerpictures.com.

Honorable Mention in Black & White Spider Awards.

Claudio Napolitano Honored By 17th Annual Black & White Spider Awards

“Lurking,”Claudio Napolitano’s black-and-white portrait of a Cuban boxer has been nominated in the 17th Annual Spider Awards in the sports category. Claudio loves to push the envelope, striving to create images that tell unforeseen stories. His motto, “If there is no work, then you have to create it for yourself,” propels him to seek out opportunities in the U.S., Europe, and Latin America and the results are always visionary and award-winning. See more at his site claudionapolitano.com Follow us @DougTruppe for more new work and news.

“Lurking,” nominated in the Sports Category of the 17th annual Spider Awards.

We Are On the Road with LE BOOK Connections Atlanta 2022

We are on the road again. Please come by and see Talent Agent Doug Truppe at LE BOOK Connections in Atlanta, December 8th, 2022, 10:30 AM - 7:00 PM (your local time) at Renaissance Atlanta Midtown Hotel, 866 W. Peachtree St. W, GA, 30308.

Get to know our passion and curiosity from our award-winning photographers and directors. We put a face and name to creativity. Can’t wait to share new work and look forward to seeing everyone in person!

Scott Montgomery Strikes a Nerve with The Reader

We are proud to present Scott Montgomery’s personal project The Reader, recently featured in the Workbook Weekly, the place to see great work. It is beautifully crafted storytelling using motion and imagery,

Tired of scrolling and binging watching during the first Covid wave that gripped New York City during the winter of 2020, photographer/director Scott began reading to his wife one evening in bed. The sense of intimacy it created transformed them, and for Scott it was the inspiration for the story that he wanted to tell.

He began with a simple story line about a young woman living in Brooklyn. She and her boyfriend love books and read to each other as a way to decompress after work. She wants to share this experience with others and decides she can build a side hustle: a personal reading service. People respond.

Scott began casting in the spring of 2021 but complications due to Covid brought shooting to a halt. But in the Spring of 2022 he met Jenna, an ICU nurse who had worked throughout the pandemic in NYC. She embodied all the traits of the character he called The Reader. And coincidentally, in real life, her boyfriend would read to her to calm her down after a particularly difficult shift. Scott now had the full narrative.

Scott shot both stills and motion and the blending of the two plays to his strength as a storyteller. As he told us, “…For a long time I’ve lit still scenes with a gaffer using motion continuous light. It’s rounder and softer than strobe and I prefer the look. Only gear change is camera. Second, I’m my own DP for main camera. Seamless continuity from stills to motion. Third, narrative story is my natural voice. My stills have always resembled a moment pulled from a movie…. now they link together to make mini-movies.”

“Researching the subject, I expected to find a focus on kids or the elderly. I was wrong. Reader clubs exist! Better yet, as we’ve started to show the piece, person after person has messaged and shared a story. We struck a nerve – The gift of reading out loud,” says Scott. See the Workbook promotion here. Find more updates and follow Scott @scott_mont

Click on the Images below to view The Reader and accompanying images.

Comerica Banks on Equal Opportunity with Tom Hussey Print Ads and TV Spots

Equal opportunity with equal access. Photographer and director Tom Hussey adapts the theme of access and greater awareness to a series of :30 TV spots and accompanying print campaign he created with Occam Marketing for client Comerica Bank. Both client and agency wanted Tom because of his own strong feelings about ethical standards in the workplace. “We at TOM HUSSEY Photography feel strongly about people being treated fairly and as equals which made bringing this project to life even more rewarding,” he says.

A big theme with a lot to cover, Tom shot and coordinated 14 different talent in 14 different locations to create a seamless campaign in just three days. Each face is a story of pride, goals achieved and empowerment.

The Comerica Bank TV spots and print ads can be seen in the Dallas area and then head to national markets. See new work and follow Tom @tomhusseyphotography. Follow us for daily updates @dougtruppe.

Click on Comerica Bank TV Spot Below.